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Help Them Check Off Their Bucket List

Our travel and lifestyle portfolio has everything from first-class flights to fitness classes, including over 400,000 tours and activities.

Kenneth Purcell

Kenneth's Latest Posts: Page 2

Featured Research

State of Loyalty: 2024 Hospitality Rewards Report

The fifth edition of the report, this year’s study provides a comprehensive picture of the current state of the world’s leading hotel loyalty programs and identifies significant trends in their earning and redemption strategies.

The Benefits of Belonging: An Analysis of Membership-based Organizations, Their Constituents, and Their Loyalty Strategies

Membership organizations – including clubs, trade associations, subscription programs, and any other private group limited to the individuals that belong to it – occupy a singular space in the American consumer experience. But how do members of these groups differ from typical consumers?

State of Loyalty: 2024 Credit Card Rewards Report

Amidst a backdrop of higher interest rates and fierce competition for cardholders, more credit card companies are revamping their rewards programs, adding more diverse reward options like dining, gas, and experiences such as tours and live events.

The Tipping Point for Loyalty Report Series

Our most recent report series shows how brands are embracing consumer demand for more value as they travel – through sustainable options, more fintech tools that put travel within reach, or through differentiated lifestyle rewards that complement travel or provide everyday savings.

The $28 Billion Opportunity for Hotels

Ancillary bookings represent a significant opportunity for ...

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