The Tipping Point for Loyalty Series

The emphasis on value is the dominant trend revealed in our latest survey report, “2024 Loyalty Trends: The Role of Travel Loyalty Programs in the New Value Economy.” Learn more from its insights on identifying technological and strategic improvements that brands and their loyalty program providers can focus on to positively impact customer experience, engagement, and, ultimately, loyalty program performance.

Our most recent report series shows how brands are embracing consumer demand for more value as they travel – through sustainable options, more fintech tools that put travel within reach, or through differentiated lifestyle rewards that complement travel or provide everyday savings.  

Each report in this series highlights how the loyalty program experience is integral to accessing and unlocking value through personalized options, interactions and rewards, and a convenient, cohesive booking experience.

Reports in this series include:

  • 2023 HOLIDAY TRENDS REPORT: What travel loyalty programs can expect from 2023 holiday travel season - Available now!
  • 2024 TRAVEL TRENDS REPORT: Which travel trends will impact the industry in the coming year - Available now!
  • 2024 LOYALTY TRENDS REPORT: How the intersection of travel and loyalty generate value for consumers, and where programs are directing their investments for the future - Available now!