Air Canada Selects iSeatz to Power First-Ever Assistance Service for Customers Affected by Travel Disruptions

Customized “On My Way” offering exclusively supported by iSeatz to extend Air Canada’s customer service offering and to enhance the overall travel experience

New Orleans, LA, April 9, 2008 – iSeatz, a provider of highly customized Travel and Entertainment solutions, today announced that that its custom-designed solution powers Air Canada’s new service, “On My Way,” which sets an industry-first. Never before has an airline offered a comprehensive travel assistance service for customers affected by flight delays or travel disruptions that are beyond the control of airlines, from adverse weather conditions to airport or air traffic delays. By leveraging iSeatz’ flexible booking engine, newly deployed Guest-Agent-Solution®, extensive network of sourced suppliers and ‘always-on’ customer service, Air Canada is uniquely positioned to enhance its customer service offering and provide a more streamlined and worry-free travel experience.

The “On My Way” travel assistance service goes above and beyond standard industry practice. Customers whose travel plans have been disrupted will benefit from 24/7 rapid phone access to dedicated Air Canada customer service agents who are equipped to provide a range of travel and accommodation solutions. Air Canada call centre agents will find alternate flights on Air Canada or other airlines and if needed, the airline will provide complimentary hotel accommodations, ground transportation and meals. “On My Way” ensures that delayed or stranded travelers will have access to a comprehensive ‘care package’ – an innovation that puts control back in the hands of the consumer. 
“iSeatz worked closely with Air Canada to build a one-of-a-kind, robust solution that meets Air Canada’s business requirements and its customers’ extensive travel needs, resulting in a ground-breaking offering that leverages technology to bring customer relationship management to the next level,” said Kenneth Purcell, Founder and CEO of iSeatz. “We are proud to serve as Air Canada’s solution provider of choice in support of this exciting initiative and we are confident that ‘On My Way’ will amplify customers’ brand devotion for the airline, resulting in increased traveler satisfaction, ticket sales and revenue.”

An optional offering, “On My Way” costs just $25 for short-haul flights or $35 for long haul flights each way ($CAD or $USD). Air Canada has added this new service to its existing selection of branded a-la-carte options that enable customers to personalize their travel experience. “On My Way" is available for all Air Canada and Jazz-operated flights within Canada, as well as flights to and from the United States, including Hawaii and Alaska.

This new service leverages iSeatz’ broad inventory set that provides immediate access to more than 60,000 hotel properties, the major car rental agencies and 3,000 destination services products, as well as a proprietary inventory. With a thriving network of Marketing Partners, iSeatz provides Air Canada with access to a wide range of travel and accommodation options.

iSeatz offers a highly customized travel and entertainment solution, comprised of a flexible booking engine and extensive network of sourced suppliers, that it individually designs and deploys for each of its clients. The Company’s solutions serve as the seamless bridge between its clients and its network of Marketing Partners and are relevant for any industry-leading company seeking to further differentiate their loyalty programs, generate ancillary revenue and power brand devotion, Based in New Orleans, Louisiana, and with offices in New York City, iSeatz’ serves a range of top-tier clients including Delta Air Lines, Priceline.com, Southwest Airlines, MasterCard, Citigroup, Orbitz and Travelocity.com.

Further details about “On My Way” are available at http://www.aircanada.com/onmyway.

Air Canada
Montreal-based Air Canada provides scheduled and charter air transportation for passengers and cargo to more than 170 destinations on five continents. Canada's flag carrier is the 14th largest commercial airline in the world and serves 33 million customers annually with a fleet consisting of 335 aircraft. Air Canada is a founding member of Star Alliance, providing the world's most comprehensive air transportation network.

iSeatz.com
iSeatz offers a highly customized travel and entertainment solution, comprised of a flexible booking engine and extensive network of sourced suppliers that it individually designs and deploys for each of its clients. By serving as the seamless bridge between its top-tier clients and network of Marketing Partners, the iSeatz solution enables clients to further differentiate their loyalty programs, generate ancillary revenue and power brand devotion. The iSeatz solution provides a single integration, enabling supplier direct-connects and immediate access to up to 60,000 international suppliers and products, and is delivered via a proprietary technology platform that drives repeat usage and advanced functionality. iSeatz also provides dedicated  24/7 multilingual customer support services to ensure satisfaction and productivity. To learn more about iSeatz.com visit www.iseatz.com.